World Heart Beat

Privacy and Security

This policy sets out how the World Heart Beat Music Academy aims to repay the trust you have shown by sharing your personal data with the charity.

Who are ‘we’?

In this policy, whenever you see the words ‘We’, ‘Us’ or ‘Our’, it refers to World Heart Beat Music Academy Ltd and World Heart Beat CIC.

World Heart Beat Music Academy Ltd is limited by guarantee and acts wholly as a charity. Its facilities consist of teaching rooms in which over 98% of all its activities are based around music tuition and providing opportunities for young people. World Heart Beat CIC (WHB-CIC) is a social enterprise with profits feeding back into The World Heart Beat Music Academy Charity.

The asset lock for the WHB-CIC is WHB. Staff working with WHB-CIC combine their roles and are engaged in WHB activities. The WHB-CIC directors work at WHB and therefore share many of the ‘head office’ functions such as marketing, event planning and HR. The full legal information for each entity is:

WHB-CIC is the community interest company for WHB. Registered in England and Wales 11221741. WHB, a charity registered in England and Wales (1139579).

WHB-CIC & WHB operates out of 58 Kimber Road, Wandsworth SW18 4PP.

Your acceptance of this policy, and our right to change it

By using our websites, social media pages, entering a competition or providing your information you consent to our collection and use of the information you provide in the way(s) set out in this policy. If you do not agree to this policy please do not use our sites, social media pages or services.

We may make changes to this policy from time to time. If we do so, We will post the changes on this page and they will apply from the time we post them. This policy was last changed on 16th March 2018.

What is personal data?

Personal data is information that can be used to help identify an individual, such as name, address, phone number or email address. 

The policy in brief

It’s important that you read the full policy to understand what information we hold, how we may use it, and what your rights are – but if you don’t have time to read it all now, here’s a quick summary:

  • We collect information that is either personal data (as outlined above) or non-personal data (such as IP addresses, pages accessed etc)
  • We collect information about the people we assist and families that we support, members, friends, supporters, users, volunteers and employees.
  • We collect information to provide services or goods, to provide information, to fundraise for our work, to give more young people opportunities, for administration, research, profiling, analysis, and for the prevention/detection of crime.
  • We only collect the information that we need or that would be useful to us in our quest to provide the best possible service.
  • We do our very best to keep personal information secure, including SSL technology (secure server software) wherever we collect personal data online.
  • We never sell your data and we will never share it with another company or charity for marketing purposes.
  • We only share data where we are required by law or with carefully selected partners who do work for us. All our partners are required by their contract to treat your data as carefully as we would, to only use it as instructed, and to allow us to check that they do this.
  • Our websites use cookies – for more information check Our cookies policy.


Your personal data is data, which by itself or with other data available to us can be used to identify you. This data protection statement sets out how we’ll use your personal data. You can contact us at World Heart Beat at 58 Kimber Road, Wandsworth if you have any questions.

The types of personal data we collect and use, whether or not you become a student/parent or guardian of a student, we’ll usually hold the minimum possible data to identify you. 

  • Full name and some minimum personal details including contact information (e.g. email address).

If you become a customer, student/parent or guardian of a student, (e.g. taking tuition, booking for concerts) we’ll also collect other contact information including home address and telephone numbers). If seeking World Heart Beat support (e.g. applying for a bursary/scholarship) we may need to request further information such as employment, financial statements, benefits and family support. 

We do occasionally ask for other information such as ethnicity purely as a charity we can monitor our impact and find areas where we can improve to serve the community

We’ll tell you if providing some personal data is optional, but all cases that involve you being a student/parent or guardian of a student of Us, you must provide your personal data so we can process your application or booking (unless you’re a customer and we already hold your details).

Using your personal data

  1. We’ll process your personal data: As necessary to perform our duty to you if you are a customer.
  2. For good governance, accounting and managing and auditing our business and charitable operations
  3. For understanding our impact, form analysis and gain statistics on how we can improve
  4. To send you marketing communications such as; special invitational concerts, up and coming activities, previous news about Us, that we think will match your interests if you have opted in to communications.
  5. You can unsubscribe at any time by contacting us. In the case of social media messages you can manage your social media preferences via that social media platform. If at any time you would like to be removed for our database you may do so in writing to World Heart Beat, 58 Kimber Road, Wandsworth SW18 4PP. If you are a student/parent or guardian of a student we will need to hold data in order to process your application, for governance and for child protection safety. We do this as part of our responsibility, which is within our legitimate interests. If you are a customer, we may need to keep you details to process your booking or process your order.

Data anonymisation and aggregation

We will not share your personal information beyond World Heart Beat, however your personal data may be converted into a statistical or aggregated data, which can’t identify you, then used to produce a statistical number, research and reports. This aggregated data may be shared and used for World Heart Beat as news, impact or other communicative mechanisms.

Your acceptance of this policy, and Our right to change it.
By using Our websites, social media pages, entering a competition or providing your information you consent to Our collection and use of the information you provide in the way(s) set out in this policy. If you do not agree to this policy please do not use Our sites, social media pages or services.

We may make changes to this policy from time to time. If We do so, We will post the changes on this page and they will apply from the time We post them. This policy was last changed on 11th May 2018.

Cookies in use on this site

Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer or mobile phone when you browse websites.

Our cookies help us:

  • Make our website work as you’d expect.
  • Remember your settings during and between visits.
  • Improve the speed/security of the site.
  • Allow you to share pages with social networks like Facebook.
  • Continuously improve our website for you.
  • Make our marketing more efficient (ultimately helping us to offer the service we do at the price we do).

We do not use cookies to:

  • Collect any personally identifiable information (without your express permission).
  • Collect any sensitive information (without your express permission).
  • Pass data to advertising networks.
  • Pass personally identifiable data to third parties.
  • Pay sales commissions.

Granting us permission to use cookies

If the settings on your software that you are using to view this website (your browser) are adjusted to accept cookies we take this, and your continued use of our website, to mean that you are fine with this. Should you wish to remove or not use cookies from our site you can learn how to do this below, however doing so will likely mean that our site will not work as you would expect.

More about our Cookies

We use cookies to make our website work including:

  • Remembering your search settings
  • Allowing you to add comments to our site

There is no way to prevent these cookies being set, other than to not use our site.

Third party functions

Our site, like most websites, includes functionality provided by third parties. A common example is an embedded YouTube video.

Our site includes the following which use cookies:

Disabling these cookies will likely break the functions offered by these third parties

Social Website Cookies

So that you can easily “Like” or share our content on the likes of Facebook and Twitter we have included sharing buttons on our site.
The privacy implications on this will vary from social network to social network and will be dependent on the privacy settings you have chosen on these networks.

Visitor Statistics Cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn’t working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website. These so called “analytics” programmes also tell us how people reached this site (e.g. from a search engine) and whether they have been here before helping us to put more money into developing our services for you instead of marketing spend. We use Google Analytics.

Turning Cookies Off

You can usually switch cookies off by adjusting your browser settings to stop it from accepting cookies (Learn how here). Doing so however will likely limit the functionality of our’s and a large proportion of the world’s websites as cookies are a standard part of most modern websites.

It may be that you concerns around cookies relate to so called “spyware”. Rather than switching off cookies in your browser you may find that anti-spyware software achieves the same objective by automatically deleting cookies considered to be invasive. Learn more about managing cookies with antispyware software.

The cookie information text on this site was derived from content provided by Attacat Internet Marketing, a marketing agency based in Edinburgh. If you need similar information for your own website you can use their free cookie audit tool.

World Heart Beat uses the power of music to inspire, bring people together and make a positive impact

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